THE RURBAN FRINGE

Cooperatives a Rising Trend

Posted on | September 2, 2010 | No Comments

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Becky McCray over at Small Biz Survival drafted a recent post about using cooperatives as an alternative business model.  Once thought to be strictly the domain of agricultural producers, the cooperative model is enjoying a slow revival, with 2012 already declared the International Year of Cooperatives by the United Nations.  Basically, cooperatives are owned and operated by a group of individuals for their mutual benefit (Wikipedia).

Cooperatives have, for ages, helped communities economically, creating local jobs while providing essential goods and services. 

Within Canada, a Cooperatives Secretariat exists to spur economic growth and social development of Canadian society through cooperative enterprise.  The Cooperative Development Initiative even offers funding for innovative cooperative applications.

Along with the Co-operative Housing Federation of Canada, other successful examples include tourism (Yukon Tourism Cooperative Marketing Fund), retail (TruServ Canada, Co-op stores), film (Newfoundland Independent Filmmakers Cooperative), child-care (Turtle Park Cooperative Childcare Centre), education (Tender Years Co-op School) along with a smattering of large financial services institutions and producer co-ops.  It’s clear that even today, cooperatives continue to offer a practical option for the provision of products and services.

Rurally speaking, cooperatives can emerge as a model of choice to offer area residents health services, education, power/electrical services or even retail options (e.g. coffee house, farm supply, clothing store).  When properly managed, cooperatives can provide greater control over destinies, by supporting smaller, regional communities in ways that a corporate enterprise cannot. 

Further information about what a cooperative is and does can be found on the Canadian Co-operative Association website.

Please feel free to share any other cooperative examples in the comments section below!

Saying No Isn’t Nonsense

Posted on | August 30, 2010 | No Comments

Just Say NoMuch of the conventional wisdom about how to succeed at community-building seems to center around saying yes.  You’ll hear that you’re supposed to market your cause constantly in as many different ways as possible, network with everyone you find, and engage as many people as possible in order to spread your message.  The assumption is that you should say yes to every opportunity.

But in my experience, pursuing all opportunities isn’t the proven path to success … saying no can increase your odds of achievement.  Think of it like this, saying yes to everything is like opening too many windows on your computer; eventually, you run out of resources and crash. 

Saying yes to every suggestion, action, request or invitation allows other people’s agendas to drive your mission. 

Consider saying no to …

People and organizations who ask for your time but do nothing for you.  Serving as a volunteer in order to give back to your community is a worthwhile activity in itself.  But volunteering excessively, without so much as acknowledgement from the group’s members or within newsletters, for instance, does nothing to help promote or advance your cause.  Where appropriate, a little give-and-take can help your mission take-off.

Ads, promotional schemes, etc. that doesn’t fit your budget.  The moment you start promoting your cause, you become a prime target for people selling print and online space, directory listings, search engine optimization, trade show exhibits … the list goes on and on.  Their offers may be appealing but consider this – if these promotional avenues were as good as the offers say, would they really need to have an army of commissioned salespeople pushing them on you?  Before enrolling in any paid promotional scheme, compare its total cost to the value of any sales/donations/etc. you could conservatively expect to gain as a result.  Say no to any offer that may cost you more than it brings in.

Networking with people who have no connection to your niche.  Your networking time is precious.  Say no to attending events that aren’t a good fit for your cause, or to meeting with people whose niche has no relation to yours.  Just because someone invites you to a meeting or coffee doesn’t mean you have to go … plus, you should be spending some time making your own invitations to folks who will be much more likely to offer support or resources.

Don’t be afraid to just say no … saying no puts you in charge, instead.

Health Care Partnership Benefits Rural Community

Posted on | August 26, 2010 | No Comments

The Town of High River announced a landmark partnership this week at a sod-turning ceremony for a unique, rural medical centre designed to draw new doctors into their area and improve access to services into the future.

The centre, borne of efforts between the Town of High River, the Municipal District of Foothills and local family and emergency department physicians, is one-of-a-kind within Alberta.

The approximately $6 million dollar project anticipates increased efficiencies between the clinic and the hospital.  In addition, the centre will include new services and training and mentorship for new doctors.

Find out more about this project here.

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